If you have an idea, and you’re thinking of turning it into a business, then it’s important to think about the business development plan of that idea. But how do you start this? In this article, you will find out more about how to turn your idea into a business, how building an idea applies to…

Everyday people have different ideas. They know they would like to develop that idea into a business, a project, a physical product, or an app, but they don’t know the first steps to take to get started. In this article, you’re going to understand how content plays an important role when developing and managing ideas. But before we get started, let’s clear up one point: people typically describe ‘content’ as online materials used mostly for marketing purposes. But content is information that can be used offline as well, not just at the marketing stage but in the development, and management stages of an idea’s journey.

Personal growth involves understanding yourself and exploring your highest potential. It means continuously asking yourself who you are, who you intend to become, and how you plan to become this person? While this development starts very personal, it eventually radiates outward to touch the lives of others. Personal growth allows…

My love of flowers seemed to be the only special thing I had inherited from my parents, specifically my mother in whom I learned nothing else, except the art of gardening; if you could call scattering almost rotten tomatoes and pepper seeds across the backyard gardening. I remember always being…

“The first place we must win the victory is in our own minds. If you don’t think you can be successful, then you never will be.” — Joel Osteen The sweetest victory requires that you will yourself to fight; mentally, emotionally and physically with yourself, your beliefs and the world’s…

So I am currently doing market research on how to reduce plastic-bag waste, and the ease-of-adoption of environmentally friendly alternatives in Accra, Ghana. Now I’m required to use the Political Economical Social Technological Environmental and Legal tool fondly called PESTEL to understand this new market. My key area of focus happens to be the social aspect, so for my qualitative market research, I decided to try out a social experiment and naturally observe…

Most businesses have forgotten one vital fact: That your business model simply does not account for the social satisfaction of your employees, and these employees account for the sustainability of your key resource which keeps the business running. I create socially-conscious content for ideas for a living — a passion I discovered early in life, and while…